What's the Deal with Salt?
Sodium and salt are synonymous. Sort of. OK, not really.  OK, not at all.
Let’s take a closer look.
If you poke around through conventional information channels, it’s easy to point a finger at salt and accuse it of being the hypertensive villain, and if you want some salt to point a finger at, you don’t have to look very hard or very far. Salt finds its way onto every restaurant table in America and into virtually every snack food from cookies to chips.
Sodium has many roles in human metabolism and due to its propensity for water, high sodium intake may increase water both intracellularly and in the interstitial space between cells. The increased fluid retention can lead to the heart working harder to move more fluid through a reduced arterial space. The likely outcome of more water inside and around the arteries would be greater pressure inside.
If we had only that information to go on, we could draw the following conclusion
EXCESS SALT = EXCESS WATER
EXCESS WATER = EXTRA P...
When your Belly Hangs Over Your Belt
Andy was a multi-millionaire, a deal maker, a business pit-bull.Â
45 years old, wealthy, and successful, his perpetual “wish” was that he’d “get in shape.”Â
Andy had a heart attack and died.
No, that’s no way to start an article, at least not if you’re a marketer. It's so . . . harsh. I've read the books and attended the workshops. You have to entice, drip the nice benefits of your offering and throw in marketing hooks as you build interest.
Screw building interest. I’m not playing a marketing game right now. Andy died, and so too did Ken, a 38-year old realtor, and Richie, a father of four who was “in the money business” moving from high-stakes deal to high-stakes deal.
These are three real people. I didn’t know them well, but I met them.  They all came to me recently seeking change.Â
Of the three, none of them took the step. They were too busy, too indecisive, too caught up in their own day-to-day.
There are many similarities in the stories of Andy (heart attack), Ken ...